“Work smarter, not harder” should be kept in mind when creating content for your company’s media platforms. In 2018, there are more ways to produce and display content creatively across a wide span of social media platforms. Although having more technology is great, society’s attention spans are becoming shorter. The hard work an employee or…

On this week’s Small Business Saturday, sat down with Pete owner of Little Baby’s Ice Cream, to discuss his small-batch, hand-made, and absolutely delicious ice cream company. Little Baby’s shares their goodness in their scoop shops in Philadelphia, various grocery stores, and via custom built tricycles in the Philly area. Little Baby’s Ice Cream handmade small batches with…

Every business, whether it’s a brick and mortar or e-commerce, requires a successful marketing strategy in order to succeed. More often than not, a startup fails not because of its product or service’s shortcomings, but because that product or service never gained traction. In this article, we’re going to discuss and even show you how…

On this week’s Small Business Saturday, we sat down with Blew Kind, founder of Franny Lou’s Porch in East Kensington. This neighborhood cafe isn’t just committed to serving the community with delicious food and drink — but instead work towards a lifelong mission of political activism, cultural awareness, and meaningful community engagement. Franny Lou’s works…

To many, the act of picking up a phone, calling some random stranger, and asking them if they’d be interested in your services can be as annoying as walking into work with your new white shirt and immediately spilling coffee all over it! Ok…maybe not that annoying, sorry guy! But still, have no fear. By…

On this week’s Small Business Saturday, we featured a first-rate, unique, and absolutely beautiful ceramic company, Felt + Fat. Mac visited Felt + Fat’s studio to talk with the founder, Nate Mell, about how he started his company here in Philadelphia. Mell discusses his background in art, his vision for his ceramics business, and why…

Over the past week, the average Twitter user may have noticed a loss of three or four followers. Some are referring this to the Twitter “Purge”. Twitter’s recent initiative to rid the popular social platform of ‘dead’, inactive, or fake accounts is happening because the company wants to create a more organic following across the…

Back at it again with another Episode of Small Business Saturday! Check out this modern BYO all-you-can-eat Korean Barbecue restaurant if you need some delicious food this summer! This week our very own Founder & CEO Mac Frederick sits down with Nine Ting 九鼎轩 Owner Cuiqing Wang (Judy) to talk about what makes their business…