By now, I’m sure you’ve heard the phrase “Content is King” in reference to the importance of creating, producing, and sharing video content, which serves as a launching pad to acquiring new business. Sitting at the throne of content is video. It is expected that by the end of this calendar year, 2017, online video…

Google Tag Manager (GTM) – What is it? Why do you need it? According to Google, Google Tag Manager is a tag management system that allows you to quickly and easily update tags and code snippets on your website or mobile app, such as those intended for traffic analysis and marketing optimization. While that’s all…