September 14, 2020

How to Add Pixels to Squarespace for Facebook & Google

Welcome to another Momentum Monday blog! Today, we’re going to look at How to add Pixels to Squarespace for Facebook & Google! The Google Analytics code and Facebook pixel can help you keep track of your website’s performance based on data collected in your accounts. Having access to this vital information can help you better optimize your website and improve your business success.

For a visual representation of what we go through in this blog, watch our video tutorial below. Follow us on Facebook, Instagram, & Twitter, and subscribe to us on YouTube to get weekly tips, tricks, and hacks that can help you better optimize your business.

Getting Started with Squarespace Pixels

Log into your Squarespace account to get started. When logged in, locate the dashboard panel on your account homepage.

This panel is located on the left side of the page, listing the various features of your Squarespace account such as Pages, Design, Commerce, Marketing, and more.
Closer to the bottom of the panel, you should see Analytics listed. This is the feature that shows you the traffic data and insights of your website helping you evaluate its performance.
In order to get this data displayed on the Analytics page, you need to add the Google Analytics code from your Analytics account. To start this process, go back to the dashboard panel on your Squarespace account homepage.
Locate Settings listed at the bottom of the panel. Next, navigate to Advanced listed at the bottom of the Settings panel.
On the following panel, you will see a number of new features such as External API Keys, Developer API Keys, Code Injection, URL Mappings, and more.

These various features allow you to add or edit parts of your website in different ways that affect your website on the backend.

Navigate to External API Keys, and notice the Google Analytics Account Number box at the top of the new panel. By entering your Analytics account number into this box, you will enable Google Analytics on your Squarespace website.

Adding Your Google Analytics Tracking ID to Squarespace

To collect your Analytics account number, log into your Analytics account.

If you don’t have a Google Analytics account, you need to create one using either your Gmail account information or your Google Business account information.

As you’re logged in to your Google Analytics account, navigate to the Admin feature listed at the bottom of the left sidebar on your account homepage.

If you already have an admin account created, then you are set to continue to the next step.

If not, you need to create an admin account by selecting the Create Account button at the top of the page.

Fill out the necessary fields, such as your name and the checkboxes you want, then continue onto the next page.
On the following page, select what you’re creating your account for (either website, mobile app, or both). Since this will be for your Squarespace website, choose the website option.
Once finished, complete the property setup on the next page. The property setup requires you to add your website name, website URL, website industry category, and website time zone.
While logged in to your Google Analytics account, navigate to the Admin feature listed at the bottom of the left sidebar on your account homepage.

If you already have an admin account created, then you are set to continue to the next step. Make sure to setup all these accounts properly when learning how to add pixels to Squarespace. You’ll need these accounts for more than your website.

If not, you need to create an admin account by selecting the Create Account button at the top of the page. Fill out the necessary fields, such as your name and the checkboxes you want, then continue onto the next page.

On the following page, select what you’re creating your account for (either website, mobile app, or both). Since this will be for your Squarespace website, choose the website option.

When finished, complete the property setup on the next page. The property setup requires you to add your website name, website URL, website industry category, and website time zone.

After filling out the property setup, hit the Create button, and accept the necessary terms and conditions. Your admin account should now be available.

The admin homepage is split up into three parts, Admin, Property, and View. Attached to each admin account are different properties (websites or apps).

The website you added when creating your admin account, your Squarespace website, should be the property attached to your admin account.

Navigate to Property Settings, listed as an option beneath the Create Property button. You should see the Analytics Tracking ID for your website as the very first set of information listed. Copy the Tracking ID. This is what should be pasted into the Google Analytics Account Number box on the External API Keys page of the advanced settings of your Squarespace website.

Paste the Tracking ID into the box, then hit the Save option that appears in the top left corner of the panel. Once you have done this, Google Analytics has successfully been enabled on your Squarespace website.

To learn how to add the Facebook pixel to your Squarespace website, move onto the next steps.

Adding Your Facebook Pixel to Squarespace

It’s imperative to properly add your pixels to squarespace for optimized marketing and advertising. So, on your Squarespace account homepage, navigate to Marketing listed on the panel. On the following panel, go to Facebook Pixel & Ads listed near the bottom. This is where you need to paste the Facebook pixel in order to connect your Facebook business account to your Squarespace website.

To retrieve the Facebook pixel, log into your Facebook business account. On the initial page, select the business account of your website. On the following page, select the Business Settings button in the top right corner.

Your business account settings should display the Facebook page of your Squarespace website.

Go to Pages listed on the left sidebar of your Business Settings, then locate your website’s Facebook page. If the Facebook page for your website is not listed, your account may not be attached or given access to it, or the page may not exist. Hit the Add button next to the Pages search box, and select the appropriate option. If your page already exists, all you need to do is add it or request access to it. However, if it doesn’t exist, you will need to create it. If requesting access to the page, approval for it may take some time, but if you are already the admin of the page, your request will be approved automatically.

Once your page access is situated, locate Data Sources listed on the left sidebar of the Business Settings. Under

neath Data Sources, locate the Pixels option, and navigate to it.

This feature allows you to create and name the Facebook pixels for each page. If a pixel does not exist for your page, add one by hitting the Add button next to the Pixels search box. Fill out your pixel name and enter your website URL, then continue.

Next, you will be given the option to either manage your business page and set up the pixel later, or set up your pixel now. If you are following along with this blog presently, choose the option to set up your pixel now. Instead, if you want to come back to this tutorial at another time, choose the latter option.

The following page will give you the option to add your code to your website by either using partner integration, manually adding the code yourself, or emailing a developer with instructions and documentation for installation. Choose to add the code using partner integration, and select Squarespace as your partner.

Your following page will tell you to implement the code on Squarespace by navigating to Code Injection. This is not correct, though. To follow the proper steps, skip to the next page where you will find your Facebook pixel ID listed in the second step. Copy your pixel ID.

Navigate back to your Squarespace website, and under Facebook Pixel & Ads, paste your pixel ID. Hit Save to finalize.

Then navigate back to your Facebook business account. On the next page, paste your website URL into the appropriate box to send traffic to it and verify the connection. If the connection is working, it will show up as “Active” (this takes a few seconds to load.)

Once verified, you have completed the process!

Verifying the Google Analytics Code and Facebook Pixel

To double check whether the Analytics tag and Facebook pixel are active, you can use the Google Chrome extensions, Facebook Pixel Helper and Google Tag Assistant. Using these extensions will help you verify the existences of the tag and pixel on your website.

Now you’re done!!

Thanks for Reading our latest Marketing Blog on How to Add Pixels to Squarespace for Facebook & Google!

For more information on Digital Marketing, SEO, Web Design and more please subscribe to us.

If you have any comments or questions, leave them down below.

Written by: Mac Frederick – Local SEO Expert

By Mac

September 4, 2020

5 Local SEO Tactics You Need to Implement

5 local SEO tactics you need to implement

When it comes to running a small business, implementing the right local SEO tactics is paramount for converting more leads to paying customers. If you want to make more sales, receive more phone calls, and welcome more consumer visitations, you need to make sure your business is optimized for geo-specific Google searches. In this article we talk about 5 Local SEO Tactics that can help most small businesses rank higher on Google.

In other words, if your business appears in well-placed rankings on Google Maps, more locals will deem your business trustworthy and credible, and they’ll be more likely to purchase something there. With all of this in mind, we’re going to discuss the basics of the local SEO tactics that you’d be wise to implement.

Local SEO Basics

While the concept of search engine optimization is well-known in 2020, what does the more specific niche of local SEO entail? From a technical standpoint, this is the process of making sure that your website is optimized for geographically-specific keywords; usually, those that describe a company’s locale.

But how does that look in practice? Well, it’s one thing for someone to Google “bookstores”, and it’s an entirely different thing for them to search for “bookstores in Boston”. The latter represents a local keyword, that will provide information about a query related to a particular area. Apart from this, there are also keywords that Google intersects with GPS data about the user to provide an answer; that’s what happens when you search for “restaurants near me”.

Most people use Google Maps to find local service providers or product vendors, making the process of optimizing your business for Google Maps via local SEO tactics absolutely crucial. While this is more specific than general SEO, the process adheres to a pretty much identical set of principles.

When you’re conducting general SEO, you use the help of experts such as WP Full Care to design your website and optimize it to rank higher on regular search queries. Conversely, with local SEO, you’re mostly tweaking your listing on Google Maps. Your goal here is for Google to deem your business as a credible, legitimate enterprise that’s worth presenting to its users.

Other Local SEO Factors

The important web of backlinks that’s crucial for general SEO has its equivalent in local SEO as well, in the form of positive consumer reviews and local citations. Listings on major aggregate websites and social networks such as Facebook Places, Foursquare, or Yelp help as well.

Just as with general search results, before organic results are displayed, Google has three paid results placed above. So, what does that mean for the importance of local SEO tactics? Are web design and optimization for your listings not as important as paying for an ad? We’ll provide the answer below.

Local SEO Tactics vs Paid Ads

When you’re implementing local SEO tactics, there’s always the dilemma of paid advertisements versus local SEO. And this is not a new thing — it’s actually just an extension of a conundrum as old as digital marketing; should you invest in advertising or organic marketing?

At the end of the day, the answer comes from the relation between time and money. If you want to use local SEO tactics and slowly build an organic following, you will need to invest less money than you would into ads, but it takes far more time to do so.

On the other hand, paid advertisements produce results in terms of lead conversion pretty much instantly — pay-per-click campaigns are designed to immediately provide you with lots of traffic. The problem here is that you can’t sustain a digital marketing strategy for a long time on paid ads, at least not in any extensive capacity. In other words, this is a tactic, not a strategy.

Comparatively, the timeline for local SEO campaigns may vary. But one constant is the fact that you can’t expect significant results in less than half a year. And that’s in the very least — usually, it takes up to a year. Paid ads will get you leads much faster, but you can’t sustain that business model for long.

Cost-efficiency becomes an even bigger issue if you’re facing a lot of niche competition. Ads will become increasingly more expensive as more companies begin competing for the same local keywords. On top of all that, we need to remember that huge numbers of people use ad blockers — Internet users simply want to resist paid advertisements.

Google Maps Ranking Factors

When it comes to local SEO tactics, we’ve already described how and why Google Maps listings represent the pinnacle of your local digital marketing strategy. With that in mind, it’s important to note which factors decide your Google Maps rankings and the visibility of your business.

For one, the optimization of your business’ Google My Business listing is quite crucial. You need to successfully utilize subcategories and categories, and use the proper keywords in the title of your business. You don’t want to compete for geo-specific keywords that are actually too far away compared to the searcher.

Backlinks are also important, as we’ve already mentioned, though not in the traditional sense that you’re used to with General SEO. Here, we’re talking about inbound links that connect you to relevant niche blogs, review aggregates, and reputable authority sources on your niche subjects.

While on the subject of user reviews, Google’s algorithm is extremely passionate about the essence of these reviews, meaning both their quantity and their quality. For instance, Google notices how diverse user reviews are. This means that you’ll have better rankings if your business receives reviews on a wider variety of review websites.

Besides that, you also need to deal with the proper on-page optimization; the content you post needs to be optimized for your niche, as well as your phone number, address, and name.

For more of our Momentum Monday blogs on digital marketing, SEO, and Google My Business, subscribe to us.

If you have any comments or questions, leave them down below. If this was helpful, let us know.

Written by: Mac Frederick – Local SEO Expert

mac@needmomentum.com

(215) 876-2954

By Mac

August 17, 2020

How to Request Access to a Google My Business Page

Welcome back to another Momentum Monday marketing blog! Today, we’re going to look at How to Request Access to a Google My Business Page, whether it’s the page of your own business or another business that you own or manage. This video is meant for business owners and digital marketers so that you can quickly request access and manage a GMB account.

In order for you to gain access to another Google My Business page, you must go through a process of approval. For a visual representation of what we go through in this blog, watch our video tutorial. Follow us on Facebook, Instagram, & Twitter, and subscribe to us on YouTube to get weekly tips, tricks, and hacks that can help you better optimize your business.

Getting Started with Google My Business

Before we get started, feel free to read through the help article on this tutorial provided by Google. The concise guide provides a brief video alongside links that help break things down for users looking to gain access to a Google My Business page. For our hands-on, detailed tutorial, continue following our steps below.

To begin, search the business name on Google. The Google My Business page will show up on the right sidebar. Navigate to the lower portion of the page to the hyperlink that reads “Own this business?”. This option will allow you to request access to the business page. Simply click the hyperlink to get started.

Requesting Access to a GMB Account

The following page will notify you that the listing has already been claimed. You are given the option to either recover the page if you are its original owner (and if you’ve lost access to it), or request access to the page as an affiliated user. For the purpose of this tutorial, select the button “Request Access”.

If you are the original owner of the account, follow the Account Recovery guide if needed.

Fill out the following form, which gives you the option to choose the type of access you are seeking (management or ownership), the type of relationship you have with the business, your name, agency name, and phone number.

Request Approval to Manage the GMB Account

When ready, hit the “Submit” button to send in your request form. Your request is sent to the current owner of the Google My Business page. Once they approve it, you are given access to manage the page. If the current owner of the page does not approve your request after three days, Google will contact you with an alternative way to verify your affiliation so you can gain access to it.

When your request is approved, you will receive an email that notifies you and directly gives you access to edit the page. Follow the email instructions to successfully begin editing and optimizing the Google My Business page. Learn more about Local SEO Management on our services page.

For more of our Momentum Monday blogs on digital marketing, SEO, and Google My Business, subscribe to us.

If you have any comments or questions, leave them down below. If this was helpful, let us know.

Written by: Mac Frederick – Local SEO Expert

By Mac

August 4, 2020

How to Duplicate a Call Flow in CallRail

How to Duplicate a Call Flow in CallRail

Welcome to another Momentum Monday! Today we’re going to look at how to duplicate an existing call flow using CallRail. CallRail is a leading solution for tracking phone calls and forms online. In order to complete each step in this blog, you need to have an account with CallRail.

In CallRail, call flows route your business callers to the appropriate members on your team. Duplicating call flows allows you to have multiple builds of the same routing. To learn more, continue reading below. Feel free to follow our video tutorial for a visual representation of what we go through here.

Getting Started

To get started, first log into CallRail. Once logged in, find the main menu at the top of the homepage. This menu includes the following tabs labeled Activity, Reports, Tracking, and Settings. Select the Tracking tab to navigate to your calls and texts information page.

On the Tracking page, select your proper business account. The account that you select should be the business that you’re duplicating a call flow under.

Next, on the left hand sidebar, see Call Flows. Select it to navigate to the page your call flows are listed on.

Duplicating A Call Flow

On the Call Flows page, find the button on the top left corner that reads “Create Call Flow.” Select it to create the new call flow that you want to duplicate.

On the following pop up, select the button that reads “Duplicate an Existing Call Flow.” Next, configure your new call flow by selecting the button in the lower left corner that reads “Configure Call Flow.”

Using the drop-down menu on the subsequent page, select the named call flow that you want to duplicate.

On the following page, simply fill out and copy over all of the relevant information from your business resources into the new call flow.

If you need to update the Information, such as change out any phone numbers or respondents, do so as needed.

Finally, save the call flow and update it with the appropriate tracking number.

For more of our Momentum Monday blogs on digital marketing, SEO, and Google My Business, subscribe to us.

If you have any comments or questions, leave them down below. If this was helpful, let us know.

Happy Monday!

By Sean Boyle

November 18, 2019

How To Use A Virtual Tour?

[6 min read]

Welcome back to another Momentum Monday!

In this week’s blog, learn how to use a virtual tour and explore all of the full capabilities. Let’s dive in!

Types of Virtual Tour Cameras

Before we discuss how to use these virtual tours, we should first talk about the many different ways that they’re captured. Matterport, a virtual tour hosting platform, uses an exciting variety of different cameras! Now, depending on each camera, the virtual tour will look different.

We use Matterport as our virtual tour provider. They offer many different cameras, as well as a stellar hosting platform that allows us to post to Google and many other sites straight from our account!

Without Matterport, it would be a lot harder to shoot these tours. Matterport’s system makes shooting virtual tours very simple. Check out their superior cameras and virtual tour equipment on their website!

RICOH THETA Z1

This camera acts as an entry-level solution for 3rd party companies. At only $400, this is a perfect camera if you’re starting up your virtual tour agency. The Theta Z1 is perfect for shooting small spaces within 4-8% accuracy. This is not as accurate as some of our other cameras, but this one is perfect for beginners.

RICOH THETA V

A step up from the Theta Z1, the Theta V offers 20-25 megapixels and impeccable outdoor lighting. Again, this is a solid beginner camera for those on a budget. Still around the $400 mark, the Theta V is still a solid option either way you slice it.

INSTA360 ONE X

The best camera for starting out in the virtual tour world. The INSTA360 not only offers the very best out of all the novice devices, but this is capable with more features and accuracy to get the perfect virtual tour for your clients. The camera also offers high resolution and capability, but only at small spaces…think less than 2,000 square feet.

Pro2 3D Camera

The golden standard of virtual tours. This is the camera that Momentum 360 utilizes. The Pro2 utilizes a tripod, and comes with 4k capability as well as floor plans and the Matterpak. Starting at $3,395, there’s a reason this camera is priced accordingly. It also shoots within 1%, meaning it is the 2nd most accurate virtual tour camera on the market. If you’re a seasoned virtual tour photographer, you should consider picking up the Pro2.

Leica BLK360

This is the holy grail of virtual tours. If you thought the Pro2 was good, then wait until you hear about Leica. Starting at $18,000, yes you read that right, this camera shoots with 0.01% accuracy, making it the most accurate virtual tour camera in the world. It is not even close. The Leica is great for scanning large and outdoors spaces, as well as projects that require the high accuracy. If you’re an expert virtual tour provider shooting high-level virtual tours, then you might want to pick up the Lecia, but at a steep cost, so be aware.

Now that we’ve covered all the virtual tour cameras that Matterport offers, it’s time to dig deep into the experience and how to properly use virtual tours!

Desktop Virtual Tours

Using a virtual tour on a desktop is different than using it on a mobile device. It can seem pretty easy at first, but if you follow this guide it’ll make your experience much better!

Click the Play Button

When your virtual tour loads, you’ll be prompted to the virtual tour’s name, along with an option to explore the 3D space. There’s a sleek background that previews the business as well. It’s a very nice touch by Matterport. When you’re ready to jump in, click the play button!

Click “View Fullscreen”

As soon as the virtual tour loads, it’ll show a brief dollhouse view, then the view will zoom to the starting point of the tour. Try not to be overwhelmed, we’ll make it easier to view these tours. Since you’re on desktop, you have the option to view the entire tour in fullscreen. This is better than just viewing it by default, as you’re able to see all the neat features inside the tour that you may have missed if you didn’t press full screen. Click the “View Fullscreen” option on your bottom right.

Click “View Floorplan”

So now you’re inside the property, but you don’t know if this is the true starting point, or better yet, the starting point that you want to start at! Click “View Floorplan”, this will allow you to get a birds-eye view of the entire place. You can truly see how large, or small, the building is from this view. It’s incredible that the cameras can map out the entire space like this!

Click “View Dollhouse”

Taking this one step further, if you select “View Dollhouse”, you’ll be able to see a side-view of the property and how many floors there are. This is great if you work in the real estate or construction business. It provides tremendous insight into how the building looks, with width and height generally speaking. Whether you’re building a space or tearing it down, this view does a great job at showing you the whole place in its entirety.

Get Familiar with Space

From this view, you’ll be able to figure out where exactly you want to start checking out the tour. Use your cursor to get familiar with the space and see all the neat features that this view provides. Drag your way to your desired spot and then simply click once to get back inside the property.

Happy Exploring!

Finally, we’re here! Go crazy. This is when you can explore the entire place at your leisure. Now that you’re using the full screen view, it makes it so much easier to see the place as if you were actually there in person! It’s a fascinating feature that Matterport has.

Tap the screen to virtually walk-through the property and see everything that it has to offer. Using your two fingers on your cursor, you can actually zoom in on objects. Desktop’s zoom isn’t that impressive, it benefits more so in the mobile experience.

Mattertags

Now if you go through the tour and notice these little dots on your screen, don’t be alarmed, they’re there for a reason. These are called “Mattertags.” Mattertags allow virtual tour users to add their tags to a property, to give more context to the viewer checking out their space.

A cool little feature of these mattertags is that you can embed YouTube videos and website URLs inside of them. So if you have any content that you want to show off, now is the time to use it! These mattertags somewhat help local SEO too, we just haven’t figured out how much yet.

Some interesting Matterport stats that we found with mattertags:

Online, Houses with Mattertags receive 40% more interest than houses without.
Viewers will spend 300% more time viewing a listing with a virtual tour than one without
Virtual Tours receive over 9 Million hits per day worldwide (2018) up from 4 Million in 2014

Slideshow

Now if you don’t feel like clicking your cursor each virtually step you take, you can click the play button inside the tour that simply reads “play.” This will take you on a virtual tour …of the virtual tour.

Mind blown? Yep, us too.

Mobile Virtual Tours

When comparing virtual tour experiences, mobile virtual tours are more convenient than desktop. In our opinion, we make it a priority to make the mobile experience just as great as the desktop.

Why?

Because 60% of Google searches come from mobile devices. If our experience on mobile sucks, then we’ll be missing out on the majority of potential business!

From a consumer perspective, there are many ways to explore virtual tours to their full capability. Let’s check out the best way to view virtual tours on mobile devices.

Click the Play Button

Just like desktop, when you load the virtual tour, you’ll see a background image along with a play button to the business. It’ll also give a message saying, “Presented by (insert your virtual tour company). Very nice touch again by Matterport we must say. It makes virtual tour companies like us feel good when it says that it’s presented by Momentum 360, it makes the tour look more professional. Anyway, just like desktop, press the play button.

Click “Open Highlights”

On mobile, you’ll already have a limited view, so make sure you take some time to check out the main points of the tour. You do this by clicking the ^ icon arrow on the bottom left. This will give a brief slideshow of the different rooms inside the virtual tour. By checking out these highlights, it makes using the virtual tour a lot easier on mobile. So get comfortable, grab a snack, and swipe through the different key elements on the virtual tour.

Pick Starting Point

From the highlights page, you can actually click on the image and start your tour from there. This is great because it creates a unique experience each and every time a consumer views a virtual tour. Not every view of a virtual tour will be the same. So once you take some time to familiarize yourself with the property, click on a room that interests you and start viewing it from there!

Here are a few more interest Matterport stats we found!

Hotel Virtual Tours increase online bookings by up to 85%
Virtual tours offers more features than any other Virtual Tour on the market !
Captured with a top of the line HD DSLR Camera and advanced post processing techniques.

Happy Exploring!

Just like the desktop view, it’s time to enjoy the virtual tour! Click everywhere and anywhere, go crazy. Personally, we like to click and follow a general path throughout the property, and then go into some of the small areas that the property has to offer. However, to his and her their own. So check out the virtual tour anyway you’d like!

Mattertags

Just like desktop, mobile also offers mattertags that give more insight into the property. These are pretty much the same as on desktop, so just click on the tags and see what pops up! If anything, the mattertags are more precise on where they’re pointing to. If the mattertag is trying to point out something small in particular, we believe it’s easier to view this on mobile. Again, these tags can include other links, videos, etc. The possibilities are endless, so make sure you check out all the tags inside of the virtual tour.

Zoom

Unlike desktop, mobile offers a better zoom capability for the entire tour. If you compare desktop to mobile, you’ll be able to zoom in much more on mobile than desktop. So if you’re using a virtual tour for your shop, make sure your camera can zoom in accordingly. Think about it, if you’re a retail store, why wouldn’t you want customers to check out absolutely every single one of your items? That’s the whole point of the tour in the first place!

So… Why Consider Getting a Virtual Tour From Us?

Momentum 360 has been the leading-virtual tour provider in Philadelphia since our inception. Why? Because we deliver a top-quality product at a reasonable price. We take pride in helping small-businesses rise and get more traction. We lived through the struggle that most business owners go through on a daily basis, that’s why we get along with them so well.

If you’re looking to grow your online presence with a quality virtual tour, look no further.

You can schedule a call with Sean or Mac and always get more information on our website!

Our owners Mac Frederick and Sean Boyle have over 20+ years of digital marketing experience and are ready to help take your business to the next level! Our team members have also worked at Google and Facebook before, so we have the most up-to-date knowledge in the business. All to help your business rank at the top of Google and kickstart your journey to be a future lead generation machine!

You can email us or check out our website for more information!

We hope this blog informed you on Virtual Tours, what equipment to use, and How to Use Virtual Tours for your small business.

For more helpful content like this, you can follow our social pages!

If you have any questions or concerns, leave them in the comments below! From everyone at Momentum 360, thanks for the love and until next time, build Momentum!

By Mac

Useful Links

Contact Us

How-To’s

How to Add Pixels to Squarespace for Facebook & Google

How to Add Pixels to Squarespace for Facebook & Google

Getting Started with Squarespace Pixels

Adding Your Google Analytics Tracking ID to Squarespace

Adding Your Facebook Pixel to Squarespace

Verifying the Google Analytics Code and Facebook Pixel

5 Local SEO Tactics You Need to Implement

5 local SEO tactics you need to implement

Local SEO Basics

Other Local SEO Factors

Local SEO Tactics vs Paid Ads

Google Maps Ranking Factors

How to Request Access to a Google My Business Page

How to Request Access to a Google My Business Page

Getting Started with Google My Business

Requesting Access to a GMB Account

Request Approval to Manage the GMB Account

How to Duplicate a Call Flow in CallRail

How To Use A Virtual Tour?

How To Use A Virtual Tour?

Types of Virtual Tour Cameras

RICOH THETA Z1

RICOH THETA V

INSTA360 ONE X

Pro2 3D Camera

Leica BLK360

Desktop Virtual Tours

Mobile Virtual Tours